Earlier this year you helped us RECREATE and RELIVE one of the most epic movies ever made. With over 300 submissions, you guys knocked it out of the (Jurassic) Park! Bad puns aside, Universal Studios is again looking for you to help them recreate and retell soon to be classics.

Welcome to Marwen circles around Mark Hogancamp whose life changes when a devastating attack wipes away all of his memories. No one expected recovery. Putting together pieces from his old and new life, Mark meticulously creates a wondrous town where he can heal and be heroic. As he builds an astonishing art installation—a testament to the most powerful women he knows—through his fantasy world, he draws strength to triumph in the real one. In a bold, wondrous and timely film, Welcome to Marwen shows that when your only weapon is your imagination…you’ll find courage in the most unexpected place.

Working with Tongal, Universal Studios is looking for scene recreations, trailer swedes, movie retellings, and more! If you’re interested please read below for more information.

• This is an open bid project and you will need to submit your proposed budget along with your pitch.
• Your bids should be between $2,500 - $5,000.
• In this project, the sponsor will determine how many submissions it will select, if any.
• If your open bid pitch is selected as a winner, you will need to abide by the timeline listed below and your payment schedule will be set up accordingly. 
• When pitching, please select from the drop-down menu the specific concept your pitch is for. 
• Please submit separate pitches for separate concepts.
• You will need to submit a Facebook optimized version of your video as an additional deliverable. 

Here are the video concepts Universal is looking for. Please select from the drop-down menu which concept you are pitching on. They're looking for pitches that show how you would take one of these concepts and create a fun, fan-inspired video.

Welcome to Marwen Concepts:

• Do a shot-for-shot recreation of the trailer (but with kids or animals). Please use trailer #1.
• Cut a trailer in a style not consistent with the original (rom-com, thriller etc.); around 45 to 90-seconds in length. Please use trailer #1.

Welcome to Marwen Timeline:

Pre-production: 11/5 - 12/3

First Cuts due: 12/10

Notes provided by the sponsor: 12/17

Revised cut due: 12/27

Second round of notes provided by the sponsor: 1/3

Second revised cut due: 1/10

Third round of notes provided by the sponsor (if any): 1/17

Final revised cut due: 1/24

The goal of this project is to allow Welcome to Marwen fans from around the world to celebrate the movie by recreating and retelling the movie and the trailer in their own way.

Facebook Best Practices

• Design tight stories that answer the questions: “What is it?” “Why would the audience care?” and “Why would the audience share?”  Usually these are the three answers…

1. “Oh that’s so me” – the video is relatable.

2. This video made the viewer feel something, and they want to share the emotional gift.

3. Resonates with a belief of the viewer.  This video explains it better than they could.

• The first few seconds are the most important so consider leading with a hook, or telling your story in a non-linear manner.The introduction to the video is critical, and slow builds do not work in the Facebook platform. You might also consider using a "Trailer" approach with 2-3 lines of copy up front to frame/present the video.

• Don’t Bury the Lead. Introduce the brand in the first 3 seconds, however the brand should be introduced cleverly and NOT via a standard product beauty shot.

• Storytelling needs to be driven by visuals so you should be able to convey the important parts of the story without relying on sound at all. Tell visually engaging stories, and try to give your video a constant rhythm. Use text graphics, new frames, characters and settings to move the story forward. It is recommended that something visual happens every 3-5 seconds.

• Shoot your Video with a 1:1 square aspect ratio in mind. Don’t put yourself in a position where you’re cropping out important visuals in post-production because you shot in 16:9 or widescreen. Embrace the format.

• Use a Call-to-Action to invite people to a website or follow a hashtag.

• Review your edits on a mobile device.  You really need to do this because 90% or more of the audience will be viewing your video on their phone.

This project is open bid and you will need to submit your proposed budget along with your pitch. Be sure to read the following information carefully as well as the Official Rules. The sponsor will determine whether it will select a winning submission.

PHASE 1: PITCH - This is an open bid project, so you’ll get to set your overall budget proposal. You can download the budget template here. The sponsor would like each producer to create a video with a cost range of $2,500 - $5,000 per video.

Submit your pitch (What is a Pitch Phase?) convincing the sponsor why you should be selected to execute a video using:

• Text (REQUIRED): 500 characters or less synopsizing how you plan to approach and execute the deliverable.

• Links (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.

• Treatment (REQUIRED): A detailed narrative description of what's going to happen in the video. If it's helpful to you, we've provided a treatment template, which you can find here.

• Concept (REQUIRED): Please select from the drop-down menu which concept you are pitching on.

• Script (Optional): This should include dialogue from the video you intend to create. 

• Storyboards (Optional): Additional concept art, storyboards, shot list, anything that helps get your point across. You can download the Tongal storyboard template here.

• Headshots/Casting Boards (Optional): Casting notes or concepts, headshots of actors, etc. 

• Pitch Video (Optional): This is your opportunity to be face-to-face with the sponsor and show them what you're capable of. Consider submitting a pitch video in which you tell the sponsor what they can expect should they choose your pitch. Also, test videos, animatic, etc. are welcome.   

The most compelling pitches will be selected and upon submitting the Winner’s Affidavit and the IP Assignment, will each receive an advance dependent on the bid to help create the video. Payment schedules will be determined once pitch winners are selected. So, if your pitch is selected and you execute your pitch effectively in your video submission, you will receive the remaining amount from your bid.

For an example of an effective pitch, check out The Indie Machines winning “3 Artists & 5,000 LEGO Bricks” pitch video. All pitches will remain private until after the winner of the Video Phase is announced and the project is complete. 

PHASE 2: VIDEO - The pitch winners will each create a video based upon his/her winning pitch along with a Facebook optimized version.

--Music: Tongal has partnered with three premiere music providers: Jingle Punks, Killer Tracks and Epidemic Sound, any of which can be used to source music for your video submission to this project. Music from these providers is available to registered Tongal members at no charge solely for their incorporation into submissions to this project and will not require a separate Music Release Form. To learn more about using each of these music providers, click on any of the provider’s names above. 

Tongal members interested in a more customized music solution for your project are invited to connect with our partner Score A Score. Email a brief description of your project (timing, creative, budget, etc.), along with any specific music direction and/or references to their creative team at music@scoreascore.com and include “Tongal Project - Your Name” in the subject line. Their creative team will be in touch within a few minutes to discuss the simple process and options with you. Please note that you will be responsible for the fees associated with using Score A Score. 

If you are selected as a winner and choose to use custom/original music, you must fill out and submit our Music Release Form. If you obtain music from third-party catalog providers, you must purchase the appropriate license at your own expense and submit it with your license purchase receipt when you turn in your video paperwork.

PHASE 3: REVISIONS - Once the Video Phase has closed, the winning submitters will enter the Revisions Phase (What is a Revisions Phase?) During this phase, filmmakers will perform reasonable edits on their videos according to the sponsor’s feedback. 

PHASE 4: ASSETS DELIVERY - You must also provide all project files, editing sequences, and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec in order to submit final payment. You will be responsible for the costs associated with the hard drive (if necessary) and shipping.

For Tongal’s file delivery specs and any other questions you may have about post-production please click here.

1. Preferred format for upload to the Tongal website is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should you be selected as winner, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

5. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of the sponsor.

6. Submissions must not portray the sponsor in a negative way, the determination of which will solely reside with the sponsor.

7. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.

8. Videos must be in the English language or subtitled.

9. Limit 5 submissions per member, per phase.

10. You must be at least thirteen (13) years or older to enter.

11. The sponsor reserves the right to repost the contest.

12. In addition to the judging criteria stated in the OFFICIAL RULES, pitches will also be evaluated on that member's ability to execute the final video based on their prior work and experience as a filmmaker.

13. The sponsor will be entitled to reasonable revisions on the finished videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

14. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, winning video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their winning videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your award.

15. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.