HELPFUL REFERENCE LINKS FOR INSPIRATION/TONE:

• Everybody's Going Nuts for TopGun TikTok Video
• Top Gun Dog TikTok Video
• Garfield: Little Puff 
• Ghostbusters: Parker Locke
• Ghostbusters: Eric Does VFX
• Equalizer

MOVIE SYNOPSIS:

In Venom: The Last Dance, Tom Hardy returns as "Venom," one of Marvel’s greatest and most complex characters, for the final film in the trilogy. Eddie and Venom are on the run. Hunted by both of their worlds and with the net closing in, the duo are forced into a devastating decision that will bring the curtains down on Venom and Eddie's last dance.

MOVIE TRAILERS

• Venom: The Last Dance Movie Trailer 2
• Venom: The Last Dance Movie Trailer 1

Hungry...for more Eddie and Venom?! In the last two films, the lovable friction in their forced friendship kept us coming back for more. Venom: The Last Dance, in theaters on October 25, will be no different. Sony is turning to the Tongal community to join in with TikTok content that feels fresh, exciting, and culturally relevant to celebrate the third and final installment in the Venom trilogy. They want videos that can engage audiences in clever, new, and creative ways, and that feel super relevant to the TikTok platform. Ultimately, we want to get fans talking about the movie so they go see Venom: The Last Dance in theaters. 

The goal here is to create a single live action video, up to :30 in length. You have a lot of freedom to explore new approaches. That could mean skits, commentary, reaction videos, or even your neighborhood squirrel finally getting its 30 seconds of fame—although you're not limited to these so get creative with your approach. While ultimately we want to drive fans to purchase early ticket sales, the primary message should be sharing your personal excitement to see the film in a fun, new and engaging way.

Sony is providing clips and audio snippets from the trailer (linked below) that you can build your live-action videos around. Feel free to use the audio only, the footage alone, or both together. You could also supplement any of these with VO or dialogue where it makes sense. While we definitely want humor here, your videos can also reflect the action-packed nature of the movie. Think of entertaining approaches that feel social-first: react, respond, recontextualize, reframe – or even just underscore a humorous audio bite with a relatable moment.  That said, bear in mind that these should NOT look or feel like "ads" or trailer re-cuts; you can utilize the assets that Sony's providing, but we want you to do something much more creative and interesting. and make sure that it feels at home on TikTok's For You Page (FYP). We’re not looking for anything overly formatted or too closely tied to existing trends and, in fact, you should stay away from any trending audio. The final content should be short, punchy, and perfectly optimized for TikTok, with a focus on engagement and shareability. Your content should feel like it has the potential to break through the noise on TikTok.

For those unfamiliar, TikTok’s For You Page (FYP) is a personalized feed based on viewing habits and interactions and prioritize engaging content. To create content with this in mind, think in terms of short, impactful moments that hook viewers in the first few seconds, drive interaction, and feel authentic rather than overly polished. It should be quick, visual, and relatable, with a focus on looping content that keeps viewers watching repeatedly. The more content gets liked, shared, or commented on, the more it’s likely to be surfaced on the FYP feed. 

Timing is critical, and fast, on this project. We’ll be working on a tight schedule, so we’re asking that the concept in your pitch have enough detail to move into production quickly after approval. That means you’ll need to present ideas that are thoroughly thought-out and fully executable. Include as much detail in your pitch as you can; this could mean including storyboards or even a proof of concept video. If greenlit, there will be one quick round of pre-production before you shoot, so it's important your ready to engage right from the start.

Check out more information in the Background, and for any questions or other project updates, check out the Project Forum.

DELIVERABLES: Each creator will have 1 total video asset.

• One up to :30 video (9x16)

EXPECTED TIMELINE: HERE

RELEVANT ASSETS: HERE

EXPOSURE: We expect content will be used on the platforms below, but if casting talent, be sure they review our required Talent Release before they're cast, as it is NOT limited to these platforms. You should also review the platform best practices and the music requirements in the Project Requirements.

• Sony Pictures Entertainment 
• Venom Official Movie TikTok

TARGET AUDIENCE:

• Fans of the Venom movie franchise
• Millennials and Gen Z adult movie goers

TONE/FEEL:

• Comedy
• Fun, action

  
  

EXECUTIONAL MANDATORIES: 

• You must be available for a kickoff call with the Sony team on Friday 9/27.
• Please do not reference or mimic the comic books in any way. 
• You may NOT include third party materials (e.g., artwork, logos, photographs, etc.).
• Final Deliverables must not contain any output from an AI generator
• You may not use TikTok trending audio in your videos.
• You must sign Sony's Submission Release Agreement, without edits, and submit it along with your concept. Greenlit creators will also need to sign Sony's Certificate of Results and Proceeds, which will be provided when greenlit.

By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a submission. Though most projects do move forward, we'll notify you in the event the Sponsor decides not to fund any submissions via the Project Forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and project team.

In order to be considered, include the below materials in your submission. For examples of effective pitches, check out this gallery. All Pitches remain private, even after a Pitch is selected, and Tongal strives to have Pitch selections made by the end of the Evaluation period, but additional time may be required by the Sponsor, depending on any number of factors.

• TEXT (REQUIRED): Up to 500 characters synopsizing how you plan to approach and produce the content listed in the Deliverables.

• SONY PICTURES ENTERTAINMENT SUBMISSION/PITCH RELEASE AGREEMENT (REQUIRED): You must sign and attach Sony Pictures Entertainment's Submission/Pitch Release Agreement and submit it along with your pitch materials. Incomplete or improperly filled out forms may be cause for disqualification. A PDF and DOCX version of the form are provided in the Assets tab. You may not edit or modify the Agreement form in any way.

• TREATMENT (REQUIRED): A more detailed and specific description of how you propose to execute all of the content listed out in the Deliverables. Explain what we can expect to see, and how you'll make it. If it's helpful, we've provided a treatment template HERE.
  
  
• LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, editor, artist, etc.) but do not include links to your showreel. Please link to individual videos.

• PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the Sponsor and show what you're capable of. Consider a video in which you tell the Sponsor what they can expect, or consider test videos, proof-of-concept edits, animatics, etc. For examples of effective Pitch videos, check out this gallery.

1. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings. Tongal also reserves the right to request all raw files associated with the project.
   
   
2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.
   
   
3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.
   
   
4. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.
   
   
5. Preferred format for upload to the Tongal website is HD 720p and formatted for the aspect ratios listed in the Deliverables (e.g. 16x9). Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.
   
   
6. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES - SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.
   
   
7. You may not contact any employees or members of the Sponsor's organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.
   
   
8. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a creator.
   
   
9. Videos must be in the English language or subtitled.
   
   
10. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor, nor can Submissions contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.
    
    
11. You must be at least thirteen (13) years or older to enter.
    
    
12. The Sponsor reserves the right to repost the contest.
    
    
13. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.