Background

Season 2 of Tacoma FD returns to TruTV on March 26. Created by and starring members of Broken Lizard, Tacoma FD is a half-hour comedy set in a firehouse in one of America’s rainiest cities. Light on blazes that need extinguishing, this crew keeps themselves entertained with creative competitions, friendly first responder rivalries, and bizarre emergency calls.

Objectives

For thousands of years, humankind has sought the answer to two of life's greatest mysteries: Will it melt? and, in a similar vein, Will it burn?  Now WarnerMedia is looking for Tongal filmmakers to help answer those questions, object by object, in the pursuit of science, ASMR, and awareness for Season 2 of Tacoma FD in a series of :30-:60 social videos.


Your ASMR videos should be fun and shareable, and should focus on the simple premise of seeing how various things melt or burn, with an emphasis on sound quality. Watch.It.Melt is a great example of how soothing and satisfying these videos can be; what we're looking for, though, is an unexpected and funny twist in line with Tacoma FD's playful sense of humor. 


How you approach this series – and what you call it – is totally up to you: you can start with melting one crayon and move up to a whole box; you can use a hot knife to burn or melt through different foods or materials; or you can burn your homework. Consider how various items will melt or burn, how slow-motion or timelapse can keep the videos engaging and interesting, and how you can tie your videos back to Tacoma FD. Just be sure to keep things safe on set and design your surprisingly funny videos around the oddly soothing sound of things burning and/or melting for a true ASMR experience. 


There's a strong chance more than one filmmaker will get the greenlight to create multiple videos.


DELIVERABLES:

 

TIMELINE: Heads up, this is a quick one. For the full project timeline please see the Assets section.

 

EXPOSURE:

 

TARGET AUDIENCE:

 

TONE: Humorous, surprising, oddly soothing.

 

EXECUTIONAL MANDATORIES: 

 

OPEN BID: 

Details

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 

Requirements

  1. Preferred format for upload to the Tongal website is HD 720p 1x1. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  5. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  6. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
     
  7. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
     
  8. Videos must be in the English language or subtitled.
     
  9. Limit 5 submissions per member, per Phase.
     
  10. You must be at least thirteen (13) years or older to enter.

  11. The Sponsor reserves the right to repost the contest.

  12. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.

  13. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  14. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.

  15. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.