This is a complicated and politically charged topic, to be sure, but the key thing to remember is that we're looking to investigate the public response, not necessarily pass judgement on the action, or on the public response. Even so, you'll want to go in thoroughly researched with a careful selection of events, sources, and reactions.
Here are some questions you should consider:
- What are we setting out to look for or learn in this documentary? Do you have a general thesis?
- What was the initial response to the event, and did the public reaction change markedly as more information became available?
- What other narratives factor into the discussion?
- If different groups reacted different, were they more or less affected by new information as it became available?
- What other national or cultural narratives or trends were at play that contextualized the public response?
- Whose reactions and responses are we comparing? General audiences? Media figures and tastemakers? Activists? Academics? Politicians? Or all of the above?
- What specifically has changed in how the public has reacted?
- Has the reaction to the Bernhard Goetz story directly (or indirectly) had an affect on the coverage and reaction to more recent stories?
You should also check out commentary like this article, which specifically draws comparison between the Bernhard Goetz story and someone like George Zimmerman.
Given that documentary filmmaking can be a lengthy labor of love, the studio is open to projects at almost any stage of development or production (should you already be working on a project related to this topic). They just ask that you be as detailed as possible when you present your documentary pitch, so that it's clear how much you already know about your subject, what access you have, what you may have already filmed or recorded, and how far along you may be in producing your project. If you have a teaser or sizzle already, or if completed portions have been screened, you should share that as well.
TONGAL ORIGINALS INCUBATOR & THE SPONSOR:
- This project is part of the Tongal Originals Incubator program, and we're partnering with a premium content studio to make it happen. You can learn more about the program itself HERE, but the Sponsor has elected to remain hidden for the initial phase of this project. We can tell you that they're able to develop, produce, or finance any documentary, but beyond that, you'll be able to learn more if you're selected for the Video Phase.
RIGHTS & PARTICIPATION:
- If your Pitch is in consideration: Before pitches are selected, a short list of submitters whose pitches are in consideration will be required to sign a non-disclosure agreement, at which point the Sponsor will be revealed, and budget proposals will be subject to good faith negotiations with the Sponsor. After that, the submission selections will be finalized and announced.
- Submissions Not Selected by Sponsor: All rights to pitch submissions that are NOT selected by sponsor will revert back to the submitters after the close of the project.
- Submissions Selected by Sponsor: All rights to pitch submissions that are selected will be owned by the Sponsor for a period of 7 years. If and when the Sponsor elects to move forward with a submission after a sizzle video is delivered, the submitter's involvement and participation in the project, including their percentage of net proceeds, will be subject to good faith negotiations with the Sponsor and covered by a separate agreement.
In 1981, Bernhard Goetz shot and wounded four African-American teens he claimed were attempting to mug him on a New York City subway. He would go to become known as "The Subway Vigilante," and a symbol of New Yorkers' frustrations with the city's high crime rates in the 1980s. The criminal trial that followed - in which he was declared not guilty on all counts apart from carrying an unlicensed firearm - sparked a media sensation & began a nationwide conversation on race, crime, and self-defense.
Though this happened in 1981, there are clear ties to acts of vigilantism that still happen today. We're looking for a documentary that can examine how the public's perception of Bernhard Goetz's actions would have changed between then & now. How did audiences and the media respond originally? Would he be seen as a hero or a murderer - and how does the public regard vigilantes in situations like this today?
After selecting this concept in our earlier documentary concept project, Tongal has teamed up with one of Hollywood’s premium content studios - we’re talking A-list here - and they’re looking for unexpected ways to examine "The Subway Vigilante" as well as modern day vigilantes, and their impact on our culture. This is a massive opportunity, and the studio wants to help bring the best stories to life from whatever stage they're at - as feature-length films, or as multi-part series for the top TV and streaming platforms.
DELIVERABLES:
- One 2 to 4 minute sizzle video
- One page synopsis
- One 6 to 20 page documentary treatment
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE:
- The studio is primarily looking at feature length documentaries. If there is a compelling narrative that needs more than 90 minutes to be told then we can expand into a limited docu-series.
TONE:
- The studio is open to a wide range of tonal executions, so this can be dramatic, emotional, irreverent, suspenseful, or really anything that represents a compelling and unique human story.
EXECUTIONAL MANDATORIES:
- Your team should ultimately include both a researcher, and a producer who is experienced working with and licensing archival material. It is not necessary that these individuals be identified during the Pitch Qualification Phase, but it could be helpful.
- For the purposes of your budget proposal, you should account for the cost of any archival material, video clips, photography, music, or other relevant content that may be relevant to the story and require licensing.
OPEN BID:
- This is an open bid project, so you will get to set your own budget proposal for BOTH the Sizzle Video, and the documentary itself. All budgets are subject to negotiation based on how the studio may decide to move forward with your submission if selected.
- For the Sizzle Video, because not all filmmakers have existing materials or video assets that they can present for their documentary, you may request a budget to complete the sizzle video & treatment, depending on your needs. This budget should be within the range of $1,000-$5,000.
- For the full documentary, given that budgets will vary based on their content and format, your budget proposal must indicate your intended format to provide context for review (i.e. 90-minute feature vs multi-part series). Note that there is no specific budget range, so your estimate would be a realistic reflection of the amount of original footage and archival materials you'll need, as well as the length of time and amount of travel required to produce your project.
- The studio is interested in seeing tiered pricing options, so please feel free to submit various versions of your full documentary pitch at budget, target, and reach price points within that price range.
- By participating in this open bid project, creators acknowledge that the studio is under no obligation to greenlight a bid. Though most open bid projects on our platform do move forward with a greenlit bid, we will notify you in the event the Sponsor decides not to fund any bids via the project forum. Regardless of the result, all open bid submissions will be reviewed and evaluated by the studio and the project team.
THE PITCH PHASE:
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
- TEXT (REQUIRED): 500 characters or less synopsizing how you plan to approach and execute your documentary.
- LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.
- TREATMENT (REQUIRED): This must included a detailed narrative description of your documentary's subject, as well as your approach to filming that subject. Your treatment should present a thesis for your proposed documentary, and an overview of your plan on how to capture it. We've provided a treatment template, which you can find here.
- TEAM BREAKDOWN (REQUIRED): Please include a breakdown of the key members of your team (including but not limited to director, producer, writer, cinematographer, editor, etc.) and relevant examples of their past work.
- BID (REQUIRED): This is an open bid project, and because not all filmmakers have existing materials or video assets that they can present for their documentary, you may request a budget to complete the sizzle video & treatment, depending on your needs. This budget should be within the range of $1,000-$4,000. No full budget is required; just your bid.
- PITCH VIDEO (Optional): If you have an existing trailer or sizzle, this is the place to show it off. Otherwise, or in addition to that, this is your opportunity to be face-to-face with the studio and show them what you're capable of. Consider submitting a pitch video in which you tell them what they can expect should they choose your pitch. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the studio gives creator(s) the green light to move forward.
THE SIZZLE VIDEO PHASE:
If your Pitch is selected by the studio, you will create a sizzle video, a one-page synopsis, and a full treatment for your documentary.
- SIZZLE VIDEO (REQUIRED): Sizzle videos must be between 2 to 4 minutes and considered a “proof of concept” for the larger documentary. Your sizzle video should establish the tone, characters, style, and narrative you pitched.
- TREATMENT (REQUIRED): Full documentary treatments should be 6 to 20 pages and must included a detailed narrative description of your documentary's subject, as well as your approach to filming that subject. We've provided a treatment template, which you can find here.
- BUDGET & FORMAT (REQUIRED): This is an open bid project, so you’ll get to set your overall budget proposal. Your budget proposal must indicate your intended format to provide context for review. You can download the budget template here.
- EXISTING MATERIALS LIST (Optional): If you have already shot any footage for your documentary, produced any segments, or conducted any interviews, it would be helpful to know how much you have, and in what format it exists, so please include some information on that.
- For existing footage, please include an estimate for how many hours of footage you have, along with information about your camera and/or the video specs of those existing assets.
- For produced segments, please include information about what's been produced, what it's runtime is, whether it has been screened or distributed publicly, whether it's been accepted to any film festivals, and/or if it's received any accolades or recognition.
- For interviews, please include who you've interviewed, how many hours of interview audio you may have, along with information about the audio specs of those existing assets.