From its unique spin on the classic card game to its breezy tropical atmosphere, Solitaire TriPeaks is the perfect break-time activity.

We all know video game ads can be pretty formulaic. They usually feature gameplay with some graphics and effects added in. Solitaire TriPeaks wants to break that mold and stand out in the crowded field of video game apps and increase downloads. To help you get a headstart on breaking through, GSN Games has chosen four concepts submitted by the Tongal community for you to base your pitch on.

DELIVERABLES: Three (3) filmmakers will be selected to each provide three (3) Videos: A single Video suite in 3 formats, each under 30 seconds.

• One (1) Horizontal 1920x1080 video (16:9)
• One (1) Vertical 1080x1920 video (9:16)
• One (1) Square 1080x1080 video (1:1)

TIMELINE: For the full project timeline please see the Assets tab.

EXPOSURE: Videos based on these concepts will appear on Facebook, Instagram, Twitter, Google, and game apps. 

TARGET AUDIENCE: Women 30+

TONE:  Exciting, fun, engaging, energetic, bright, and unique.

EXECUTIONAL MANDATORIES:

• Video Pitch must be based on one of the following four concepts. They can be taken literally or customized for greater effect.
  • The Game Prep Ritual: Montage of different people in different rooms of the same house prepping for the game & getting into the Tiki spirit, for example; putting a straw hut in the man cave, pressing the Hawaiian shirt, arranging one's tiki doll collection, etc. The Game time reveal towards the end: they all sit down together with their respective devices & begin playing together.
  • One Tri and Hooked: A Mom is using her phone while she waits for dinner to finish cooking. As the kitchen catches fire behind her, she celebrates a big win in solitaire to reveal she has been playing Tripeaks! "You can almost feel the fire from the Tiki Torches" Her kids put out the fire behind her!
  • Adventure Awaits: A woman relaxing in a tropical location, like at the beach on her own island adventure. The screen shakes as the woman is jerked back to reality by her boss, a microwave alarm, or a subway jolt revealing she has been playing Tripeaks the whole time!
  • Hubba Hubba Solitaire: A woman and her husband are sitting side by side in armchairs at home. The overweight husband watches TV in a non-descript sports jersey gesticulating and complaining at the TV. The wife sighs, raises her ipad, and the TV and his voice fade out. Breezy luau music begins playing. Close up on her face showing contentment. Pan out to reveal two hunky men fanning her and feeding her grapes. Her husband is nowhere to be seen.
• Video must be designed around getting viewers to download the app
• Adhere to Facebook and Instagram best practices which can be found here.

In order to be considered for this project you must include the below materials in your Pitch submission. For examples of effective Pitches, check out this gallery. 

 

• TEXT (REQUIRED): 500 characters or less synopsizing how you plan to approach and execute this Video.
  
  
• LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.
  
  
• TREATMENT (REQUIRED): A detailed narrative description of what's going to happen in the video. If it's helpful to you, we've provided a Treatment template, which you can find here.
  
  
• SCRIPT (OPTIONAL): This should include dialogue from the video you intend to create.
  
  
• STORYBOARDS (OPTIONAL):  Additional concept art, storyboards, shot list, anything that helps get your point across. You can download the Tongal storyboard template here.
  
  
• HEADSHOTS/CASTING BOARDS (OPTIONAL): Casting notes or concepts, headshots of actors, etc.
  
  
• Pitch Video (OPTIONAL): This is your opportunity to be face-to-face with the Sponsor and show them what you're capable of. Consider submitting a Pitch video in which you tell the Sponsor what they can expect should they choose your Pitch. Also, test videos, animatic, etc. are welcome. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the winner of the Video Phase is announced.

1. Preferred format for upload to the Tongal website is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should you be selected as winner, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.
   
   
2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.
   
   
3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.
   
   
4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.
   
   
5. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.
   
   
6. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
    
7. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
    
8. Videos must be in the English language or subtitled.
    
9. Limit 5 submissions per member, per Phase.
    
10. You must be at least thirteen (13) years or older to enter.
    
    
11. The Sponsor reserves the right to repost the contest.
    
    
12. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.
    
    
13. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.
    
    
14. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, winning Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their winning Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your award.
    
    
15. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.