The @TongalTeam Social Crew is an initiative designed to showcase the work of our global creative community, while making cool sh*t for the Tongal Instagram channel. The goal here is to feature content “by creators, for creators,”, so potential Crew members should consider the kind of posts they’d most like to see on the channel - and how their skillset can contribute to the conversation - when pitching.
In addition to stand-alone content, you are also encouraged to consider serialized or recurring content frameworks when pitching. We are completely open to seeing what you can uniquely bring to the table, but here are some references to get your wheels turning:
#TONGALSOCIALCREW REFERENCES:
CONTENT BUCKETS WE PLAY IN:
The goal of this project is to identify up to 3 Tongal community members to join our elite @Tongalteam Social Crew and create engaging, fun, and original social content for Tongal’s Instagram channel that other creators will LOVE.
If you've noticed the #TongalSocialCrew hashtag on our posts, you've already enjoyed some of the thoughtful, hilarious, and educational content that our Crew members have been creating. Now it’s time for another class to rise up and take over the world (or at least, our Instagram channel).
Ideal Social Crew members will be Instagram-fluent and possess video, animation, photo, and/or design skills, while also bringing their unique talents and personality to the channel. Jump down to Background/Additional Details for more creative direction.
Your focus will be on creating great content, but Tongal is also committed to promoting the creator behind each post. For this reason, every post you create will be credited back to you, making this a great opportunity to grow your own Instagram following, while building out a social marketing portfolio.
HOW WILL IT WORK?
By joining Tongal’s Social Crew, you’re signing up to create content for Tongal’s Instagram channel on an ongoing basis over the next 3 months (mid-March 2021 through late-July 2021). Selected creators will have direct access to bounce new ideas off our internal team, from stand-alone posts to series to Instagram Stories, and we're excited to see where you want to take things. Additionally, Tongal may have an idea for a post or series which we put out to the Crew to see who is willing and able to execute on the idea.
DELIVERABLES: 24 total stand-alone Instagram posts, adhering to one of the following formats:
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE:
TARGET AUDIENCE: Entertainment-lovers, Tongal clients, Tongalers, and filmmakers, editors, writers, and animators in general
TONE: Fun, relatable, inspiring, supportive, inclusive
EXECUTIONAL MANDATORIES:
To be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
PITCH SYNOPSIS (REQUIRED): 500 characters or less explaining why you’re a good fit for joining the @Tongalteam Social Crew, outlining the qualifications or skills you bring to the table, and the types of posts you’re most interested in creating.
LINKS (REQUIRED): Links to your personal or professional Instagram account that demonstrate your capabilities or approach. Additionally, you may link to individual posts that you especially think we ought to check out.
SAMPLE INSTAGRAM ASSET (REQUIRED): Submit one sample image or video you think would be a good fit for the @Tongalteam channel and that aligns with your creative interests and strengths.
NOTES (Optional): If you'd like to add further context to your Sample Instagram Asset, you have the option to include a note about your submission in 1500 characters or less - also a great place for adding suggested copy to accompany your asset!
PITCH VIDEO (Optional): This is your opportunity to be face-to-face with Tongal and show us what you're capable of. Consider submitting a pitch video in which you tell Tongal why you should be selected to join the @Tongalteam Social Crew and share any ideas you have for posts you’d like to contribute. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the Sponsor gives creator(s) the green light to move forward.