Here are the four concepts:
1. PRIDE AND PROTEST: Protest music is most signified by the movement of the mid-1960s but can be clearly discerned as far back as the colonial era in American history. We examine the history of protest music and how it has shaped the pride movements of today. We see how some songs are made for movements and how others become associated with social movements. The examples below illustrate what we mean, although you're not tied to them:
- ARTIST: BOB DYLAN // SONG: “BLOWIN’ IN THE WIND” & “THE TIMES ARE A-CHANGIN’”: Bob Dylan is one of the most prominent writers of anti-war and protest songs in the 20th century. He changed his range from anti-establishment to country to pop and back to folk again, but he remained a seminal force for those who raged against him.
- ARTIST: GREEN DAY // ALBUM: “AMERICAN IDIOT”: The most visible protest record of the Iraq War.
2. CHA CHA CHANGES: Many artists have a distinct sound they’ll hold onto their entire careers. Sometimes though, artists go through some cha-cha-changes, like David Bowie, Madonna, Bob Dylan and that one time Garth Brooks went emo... for six months. This podcast explores notable artists that took a chance and tried something new with their music. Whether it led to a subversive success or just a “weird phase,” we want to celebrate all experimentations, as they’re the lifeblood of music and many other things. The examples below illustrate what we mean, although you're not tied to them:
- Garth Brooks - Garth Brooks is undeniably one of the best-selling country artists in modern musical history, but there was a brief moment in his career when he tried to break free of his roots. He's never been shy about his appreciation for rock and in 1999 he attempted to rebrand himself as a rock star. Brooks created the alter-ego Chris Gaines, who was supposed to be a character in a film that was never made. People couldn't quite get with Chris Gaines, despite how dedicated Brooks was to the act. Still, Brooks (as Chris Gaines) managed to score his only Top 40 single on the pop charts, "Lost in You."
- Alanis Morisette - Before she became the shouty voice of the '90s with hits like "You Oughta Know" and "Ironic," Alanis was actually a cheesy teen pop star. She had big hair, hoop earrings, and did the running man in comically huge parachute pants (oh, the '90s...). Although she was a huge hit in Canada, she hated her sound and decided to reinvent her whole image when she came out with “Jagged Little Pill” in 1995. Many people today still have no idea about her embarrassing pop star past — and she probably prefers it that way.
3. MUSICAL SCIENTISTS: This is a podcast that looks at the science of music and why it has such a profound impact not just on moods or emotions, but on the human mind itself. Its power is often unpredictable and unexpected, as in the case of Barry Todd, a 64-year old choirmaster who awoke from a coma after hearing the song “Give A Little Whistle” from the Disney film “Pinocchio.” Ultimately, this podcast will use science and notable news stories to analyze some of the neurological and physiological impacts of music, and explore the ways it affects our behavior and brain function. The examples below illustrate what we mean, although you're not tied to them:
- 78 YEAR OLD PENSIONER SUDDENLY KNOWS PIANO AFTER A STROKE: A classic example of a sudden and serious change in brain chemistry leading a patient to pick up music. Though there are other cases like this, this story is still one of the least understood mysteries.
- COMATOSE MAN WAKES UP TO PINOCCHIO SONG: Pinocchio’s “Give A Little Whistle” tune awakens, Barry Todd, a 64-year old internationally acclaimed musician from a 10-day coma after suffering an aortic aneurysm. The choirmaster was given a one percent chance of surviving by doctors, but when his wife played the song Barry began whistling along to the strains of the Midland Voices group -- music truly saved his life!
4. SOUND HISTORY: As soon as humanity picked up an instrument, the story of music became a story of technology, as inventions, innovations, and discoveries offered each new generation of musicians a novel way to manipulate sound. This show covers and explores the history behind advances in music technology and will feature artists, songs and albums that offer early examples of how that technology and new recording methods changed the way music sounded. This is about everything from the gated snare drum to the 808 drum machine, MIDI, electric guitars, keyboards, and Chapman Stick - just to name a few. The examples below illustrate what we mean, although you're not tied to them:
- MULTITRACK RECORDING: Also known as double tracking, this method of sound recording developed in 1955 and allows for the separate recording of multiple sound sources or of sound sources recorded at different times to create a cohesive whole.
- AUTO-TUNING: An audio processor that measures and alters pitch in vocal and instrumental music recording and performances.
Your approach obviously depends on the concept you choose, but the studio is open to anything. Additionally:
- You're not tied to a specific episode length.
- You should be able to sustain your podcast for at least 10 episodes.
- You should be able to identify at least 10 stories, instances, or songs you plan to explore.
TONGAL ORIGINALS INCUBATOR & THE SPONSOR:
- This project is part of the Tongal Originals Incubator program, and we're partnering with a premium content studio to make it happen. You can learn more about the program itself HERE, but the Sponsor has elected to remain hidden for the initial phase of this project. We can tell you that they're able to develop, produce, or finance any podcast, but beyond that, you'll be able to learn more if you're selected for the Production Phase.
RIGHTS & PARTICIPATION:
- If your Pitch is in consideration: Before pitches are selected, a short list of submitters whose pitches are in consideration will be required to sign a non-disclosure agreement, at which point the Sponsor will be revealed, and budget proposals will be subject to good faith negotiations with the Sponsor. After that, the submission selections will be finalized and announced.
- Submissions Not Selected by Sponsor: All rights to pitch submissions that are NOT selected by sponsor will revert back to the submitters after the close of the project.
- Submissions Selected by Sponsor: All rights to pitch submissions that are selected will be owned by the Sponsor for a period of 7 years. If and when the Sponsor elects to move forward with a submission after a pilot is delivered, the submitter's involvement and participation in the project, including their percentage of net proceeds, will be subject to good faith negotiations with the Sponsor and covered by a separate agreement.
When you really love music, it's not enough just to listen to your favorite artists and tracks: for real fans, you want the backstory, the context, the influences, the inspiration, the composition, the process, the personalities, the impact. Past, present, future - on or off stage - we want to understand it better so we can enjoy it more - and luckily, the podcast world has embraced that. Now, Tongal's teaming up with one of Hollywood’s premium content studios - and we're talking A-list here, with Academy Awards, Emmy Awards, you name it - to produce a pilot for the next big music podcast! The studio has identified four concepts they think could be successful, each of which is included in the Background/Additional Details section below.
We're running this project a bit differently, so if you are interested in learning more and pitching on this project, submit in the Pre-Pitch Phase to demonstrate your production capabilities. ANY creators that can produce a podcast will be asked to sign a Non-Disclosure Agreement so that we can reveal the identity of the studio. At that point, you will also be given additional information to put together a pitch. One (or more) creators may then be selected to move forward into the next phase to produce a pilot.
Please note that there will not be any funds awarded in the Pre-Pitch Phase. Should a creator be greenlit in the Pitch Phase, they will then receive funding to produce their content.
Please also note that this is a podcast production project, so we are looking for people who have past experience producing audio & podcast projects. If you're not able to produce yourself, but you know someone who would be a great fit for this, refer them through our Podcast Referral Project and earn up to $600.
NOTE: Our priority is to make sure everyone is safe, and along with that, we’re working really hard to keep people working during this strange time. Our advice would be to submit only if you feel you can do something that ensures everyone's safety given today's reality.
DELIVERABLES:
- One 10-minute condensed podcast pilot
- One Series bible
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE: The studio may develop a podcast for any audio platform
TARGET AUDIENCE: Who doesn't like music? The studio is open to podcasts aimed at any adult audience, so you can target a broad demographic.
TONE: The studio is open to a wide range of tonal executions, so this can be dramatic, irreverent, insightful, emotional, weird, quirky, exciting, intense, or any mix of these. It can be educational and conversational too, so long as it's a compelling format that will hook a listener.
EXECUTIONAL MANDATORIES:
- Your pitch must include at least 10 ideas for episodes relevant to your topic
- Some of these concepts can be research heavy, so your team should ultimately include a researcher, and probably a producer who is experienced working with and licensing archival material. It is not necessary that these individuals be identified during the Pitch Phase, but it could be helpful.
- If relevant to your pitch, you should include information on individuals or sources you have access to, intellectual property you control, or other reporting that may be pertinent.
OPEN BID:
- This is an open bid project, so you will get to set your own budget proposal within the $6,000-$10,000 range.
- By participating in this open bid project, creators acknowledge that the Sponsor is under no obligation to greenlight a bid. Though most open bid projects on our platform do move forward with a greenlit bid, we will notify you in the event the Sponsor decides not to fund any bids via the project forum. Regardless of the result, all open bid submissions will be reviewed and evaluated by the Sponsor and the project team.
PRE-PITCH PHASE:
In order to be considered for the Pitch Phase, you must include the below materials in your Pre-Pitch Submission. The Pre-Pitch Phase gives filmmakers the opportunity to submit a 500-word synopsis of their creative vision for the final Podcast(s), confirm their availability for production, and submit samples of previous work. It’s your chance to raise your hand and say, “Hey, I’m available and I have this opportunity and want to learn more!”
- TEXT (REQUIRED): 500 characters or less synopsizing why you are interested in and think you could be a great fit for this project.
- LINKS (REQUIRED): To your previous podcast work. Please specify your role (producer, director, sound engineer, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual podcasts.
- PODCAST CONCEPT (REQUIRED): Select which of the three concepts you're pitching on from the dropdown menu.
PITCH PHASE:
If selected to move forward to the Pitch Phase, you must include the below materials in your pitch submission to be considered for this project. For examples of effective pitches, check out this gallery.
- TEXT (REQUIRED): 500 characters or less synopsizing how you plan to approach and execute your podcast. Your treatment should break down how you envision your 10-minute condensed pilot, as well as how that would fit into a longer season of content, with multiple ideas for additional episodes.
- PODCAST CONCEPT (REQUIRED): Select which of the four concepts you're pitching on from the dropdown menu.
- LINKS (REQUIRED): To your previous podcast or audio work. Please specify your role (producer, director, host, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual podcast episodes or audio files.
- TREATMENT (REQUIRED): This must included a detailed narrative description of your podcast's subject, as well as your approach to covering that subject. We've provided a treatment template, which you can find here.
- TEAM BREAKDOWN (REQUIRED): Please include a breakdown of the key members of your team (including but not limited to director, producer, host, etc.) and relevant examples of their past work.
- BID (REQUIRED): This is an open bid project. This budget should be within the range of $6,000-$10,000. No full budget is required; just your bid.
- PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the studio and show them what you're capable of. Consider submitting a pitch video in which you tell them what they can expect should they choose your pitch. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the studio gives creator(s) the green light to move forward.