Background

NASA's Tournament Lab (NTL) is a thought leader in creative problem-solving in the technology and engineering world. By positioning their challenges through specialized crowdsourcing platforms, NTL is able to open up highly specialized problems to a broader skillset of solutions. NTL needs help in illustrating the dynamics, workflow, and benefits of this process by translating their in-person presentation to an animated video format. In the assets section, you will find an overview of each chapter of the presentation as well as a pdf of the entire presentation. For additional context, we have provided YouTube links to their presentations below:



While crowdsourcing is a tool we are very familiar with at Tongal, this is an exciting new frontier for pioneers in the technology and engineering field. These professionals are experts in their discipline, but that sphere of knowledge can be limiting. By pairing these experts with a wide range of contributors, the possibilities for innovation increase exponentially. 


REFERENCE VIDEOS FOR INSPIRATION OR TONE: 


Finally, an overview of the chapters on Open Innovation is available in the assets tab; however, here is a list of the sections below:


Objectives

The NASA Tournament Lab enables the use of crowdsourcing, or Open Innovation, to tackle scientific, technological, and engineering challenges to support NASA's mission. The goal of this project is to create a series of animated videos that encapsulate the NASA Tournament Lab's presentation on Open Innovation. This material is meant to serve as a substitute for viewers who may not be able to attend presentations or need supplementary material for later reference. This information is provided in the asset tab below. 

 

DELIVERABLES:

 

TIMELINE: For the full project timeline please see the Assets section.

 

EXPOSURE:

 

TARGET AUDIENCE: General Public

 

TONE: Informative, credible, optimistic, innovative, relatable, digestible.


MANDATORIES: Must be referred to as "NASA Tournament Lab" or "The NTL"

Details

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 

Requirements

  1. Preferred format for upload to the Tongal website is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  5. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  6. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
     
  7. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
     
  8. Videos must be in the English language or subtitled.
     
  9. Limit 5 submissions per member, per Phase.
     
  10. You must be at least thirteen (13) years or older to enter.

  11. The Sponsor reserves the right to repost the contest.

  12. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.

  13. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  14. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.

  15. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.