NASA's Tournament Lab (NTL) is a thought leader in creative problem-solving in the technology and engineering world. By positioning their challenges through specialized crowdsourcing platforms, NTL is able to open up highly specialized problems to a broader skillset of solutions. NTL needs help in illustrating the dynamics, workflow, and benefits of this process by translating their in-person presentation to an animated video format. In the assets section, you will find an overview of each chapter of the presentation as well as a pdf of the entire presentation. For additional context, we have provided YouTube links to their presentations below:
While crowdsourcing is a tool we are very familiar with at Tongal, this is an exciting new frontier for pioneers in the technology and engineering field. These professionals are experts in their discipline, but that sphere of knowledge can be limiting. By pairing these experts with a wide range of contributors, the possibilities for innovation increase exponentially.
REFERENCE VIDEOS FOR INSPIRATION OR TONE:
Finally, an overview of the chapters on Open Innovation is available in the assets tab; however, here is a list of the sections below:
The NASA Tournament Lab enables the use of crowdsourcing, or Open Innovation, to tackle scientific, technological, and engineering challenges to support NASA's mission. The goal of this project is to create a series of animated videos that encapsulate the NASA Tournament Lab's presentation on Open Innovation. This material is meant to serve as a substitute for viewers who may not be able to attend presentations or need supplementary material for later reference. This information is provided in the asset tab below.
DELIVERABLES:
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE:
TARGET AUDIENCE: General Public
TONE: Informative, credible, optimistic, innovative, relatable, digestible.
MANDATORIES: Must be referred to as "NASA Tournament Lab" or "The NTL"
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.