Every day, from Westport to New Rochelle, Cos Cob to Larchmont, New Haven to 125th Street, the huddled masses of Westchester and CT find their way in and out of New York City and Grand Central on The Metro North Railroad. And with your help, whether it's on their daily commute or a Sunday trip in with the family for a matinee, MTA Metro North riders will soon be able learn all about Tongal as they glide to and from the city.
We need you to give us a Train Poster Concept (that includes a description, an idea of how the poster should look and a tagline) for the MTA in-train signage that will wake up everyone (brands and community members alike) headed to the Big Apple to the amazing opportunities that await them when they log on to www.tongal.com.
We want you to let folks know – in one quick look – all the possibility that Tongal holds, whether they are a business or a creator.
Your submissions should 1) explain your concept, 2) give us a tagline and 3) describe how you want the poster to look. If you win, we'll give your entire Concept to our art team to make it happen!
The idea is to paint a picture of the Tongal opportunity for businesses and/or creatives. Be as specific as you want. We need people to know that they could get 500 video ideas for their brand before reaching Brewster or earn $500 en route to Stamford. Your Concept could target someone like yourself: someone with confidence in his/her creative ideas. OR, position your Concept for businesses: think, how would you explain Tongal and express its value to a brand like Oral B, or Iams, or LEGO…
When submitting your concept, pick Businesses, Creatives or Everyone from the drop down menu.
-- Target Audience: Brands and/or creative minds riding the Metro North Railroad.
-- Exposure: Posters on MTA Metro North trains.
This Project will be worth a total of $1,250 and consists of one Concept Phase. Be sure to read the following information carefully as well as the Official Rules.
PHASE 1: CONCEPT– Submit your Concept for the Tongal Transit Ad Project using:
• Text (REQUIRED): 500 characters or less that conveys your Concept, a tagline and a description of the visuals that could accompany your text
• Images (Optional): If you feel like an image would help you explain your Concept, feel free to include it. Your image WILL NOT be used in the final poster, but may inspire the final design.
The 5 most compelling Concepts will be selected and, upon submitting the Winner’s Affidavit and the IP Assignment, will each receive $250. If we use your winning idea AS IS (meaning exactly as you submitted it) on an MTA poster, we’ll award you and additional bonus of $250.
1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.
2. In the event you utilize any third party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third party materials and provide such license and consent forms to Tongal.
3. BY SUBMITTING A CONCEPT ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.
4. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.
5. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
6. Submissions must be in the English language or subtitled.
7. Limit 5 submissions per member, per Phase.
8. You must be at least thirteen (13) years or older to enter.
9. In the event that fewer than 50 Concepts are received, the Sponsor reserves the right to repost the contest for up to fourteen (14) days at their discretion.
10. In addition to the judging criteria stated in the OFFICIAL RULES, Concepts will be evaluated on how well you satisfy the factors contained in the Project Objectives pages, in the judges' sole discretion.
11.Concept creators MUST also provide the standard Tongal W-9, Winner Affidavit, and IP Assignment to claim your prize.
12. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.