Americans have their choice of payment methods for most purchases, including cash, check, credit, debit, and newer electronic payments. As the new forms of payment become popular, mostly based in credit, all of these choices lead to questions about where can I find the best offers and which credit offerings are right for me? 

To help with your financial goals, this Mystery Sponsor, being the new leader in Credit Matching, is the only place to go get credit offers tailored specifically for you, because the offers are based on your data and FICO Score. And because the Sponsor is knowledgeable and strong, yet approachable and friendly, you will be confident that you are making the best decision in the safest way. 

The first phase of this project will be to find a breakthrough Concepts for two :30 TV videos that will convey how this new credit matching product can help consumers get better credit AND guaranteed loan offers. 

What You Need to Know

• As an innovation leader, Sponsor has developed bleeding-edge technology, so their credit matching search engine knows these cards are the best for you, because they are based on your actual credit information:
  • Including your FICO Score – the score that matters the most, without negatively effecting it!
  • Along with your input, offers are driven by your data – not boilerplate banding and generalizations.
  • Sponsor has the unique ability to look at factors like credit card utilization, spending habits, revolving debt, along with what’s most important to the individual (e.g. lower monthly payments, rewards, etc.) – to make recommendations that help you choose credit that works best for you.
• Far better credit matching capabilities than competitors 
  • Increased probability of being accepted for a credit card or loan 
  • Same data banks and lenders use
• See true pre-qualified offers. 
  • We work with lenders match you with the best choices for you
  • A pre-qualified offer means you meet most of the credit criteria of the issuer 
  • This can potentially prevent a wasted pull on your credit

Before submitting your Concepts please make sure to read the remainder of the brief for all the important details.

The goal of this project is to create two (2) :30-second TV Videos and each with a :15-second cutdown that communicates that this new leader in Credit Matching is the only place to go get credit card and loan offers tailored specifically for you. 

--Target Audience: College educated adults 25-55 with children. The primary target is those currently in market for a credit card, e.g. looking to get their first credit card or better credit cards and guaranteed loan offers.

--Tone: Warm and inviting. Humor is ok, so long as it’s not too broad. Think warm smile not knee slapper.  If you’re going for a humorous take, keep in mind that it should be smart and insightful, please avoid slapstick or anything that is overly irreverent and could be perceived as being insensitive to people. 

This Project consists of a Concept Phase. Be sure to read the following information carefully as well as the Official Rules.

 

PHASE 1: Concept – Tell us your Concept that highlights a new product connecting individuals with a better credit card and loan offers by safely and intelligently utilizing their own data in 250 characters or less. Remember, a Concept/Idea (What is an Idea Phase?) is not a detailed script; it is a spark of inspiration or a distillation of what will happen in the Video. As always, Concepts/Ideas should be clever and engaging. The four (4) winning Concept creators will receive $500 each.

1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

2. BY SUBMITTING AN ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

3. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

4. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.

5. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.

6. Limit 5 submissions per member, per Phase.

7. You must be at least eighteen (18) years or older to enter.

8. You must be a resident of the U.S. or U.S. territory to be eligible.

9. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.