HELPFUL REFERENCE VIDEOS FOR INSPIRATION/TONE:

• Snowboard With Me At Stevens Pass
• Take a Roadtrip Through Seattle With Me
• T-Mobile Scam-Shield & Left-Handed Keyboard Videos - These are great examples of how existing footage was taken and refreshed through the use of motion graphics, stock imagery, and typography. 
• @TravelWithJaro Tours Peaky Blinders Filming Locations

As T-Mobile updates its YouTube channel this year to maintain a modern and fresh feeling, they have created a new series of Travel Vlogs where T-Mobile employees take you along with them on a string of journeys, for work or for fun. Their videos cover scenic views, quirky landmarks and of course, how T-Mobile helps them to travel with coverage no matter the location. They have already fully produced two videos, but they've also filmed content for two additional videos about trips to Maui and to Cancun, and they need a talented editor to help cut that content together to create some entertaining and effective content.

With that in mind, this project's about utilizing T-Mobile's existing footage to cut together two different 2-5 minute travel vlogs; one about a trip to Maui, and one about a trip to Cancun. You will need to create a 16x9 video for each destination, and while those 16x9 videos will certainly be a top priority, we will also be looking for shorter cutdowns that are specifically designed for 9x16 and YouTube Shorts. Since the original content is natively 16x9, the vertical re-edits will require special attention. Importantly, we want to make sure both videos feature key moments where we're able to highlight T-Mobile traveler benefits, such as how travelers have free Wi-Fi on Delta flights, and how they have mobile service internationally and even in more remote places, thanks to T-Mobile's 5G coverage and mobile without border benefits. We will also be looking to have you add in T-Mobile employee VO to each video once the storyline is in a solid place for them to comment over the video.  

Most of the edits will be about finding the best moments from the footage, and then cutting together something that feels snappy and consistently engaging, but we want you to feel free to have fun with your approach, and be able to include motion graphics, text, music, and/or sound effects, and really lean into transitions, clever cuts, camera moves, etc. to make the videos feel more upbeat and interesting. We happen to know that there's some great footage of one of T-Mobile's employees getting swarmed by chickens, so you probably want to include that too. We also obviously still want to ensure the finished product feels fitting to the overall tone of T-Mobile. T-Mobile's got a distinct voice that is vibrant and playful, self-aware and confident, celebratory - but still professional. They're the Un-carrier - cool, clever, maybe even a little quirky. The color magenta (#E20074) is key too (if you haven't already noticed) and it's pervasive throughout T-Mobile content.

For your pitch, we'd like you to submit a proof-of-concept video, up to :15 for Cancun, to get a better sense of how you're proposing to liven these up. You can use the existing assets shared down below to help demonstrate your approach. Check out some reference videos for a sense of style and tone in the Background, and for any questions or other project updates, check out the Project Forum.

DELIVERABLES: There are 10 total assets.

• Two 2-5 min vlog video (16x9)
• Two up to :60 cutdowns (9x16)
• Three stills from each video to be used as thumbnails
• SRT file for each video

EXPECTED TIMELINE: HERE

RELEVANT ASSETS: HERE

EXPOSURE: We expect content will be used on the platforms below, but you should also review our Music providers in the Project Requirements, as well as the platform best practices.

• T-Mobile's YouTube

TARGET AUDIENCE: Millenials and Gen-Z who are fans of Travel Vlogs and Tech Tips

TONE/FEEL: Unexpected, dynamic, energetic, polished, cool, relevant, quirky. Stay away from anything that feels sales-y or ad-like.

EXECUTIONAL MANDATORIES: 

• Always make Magenta (#E20074) the hero color. 
• Other primary brand colors are Dark Magenta (#861B54), Dark Gray (#6A6A6A), Light Gray (#E8E8E8), Black (#000000), and White (#FFFFFF).
• Your video should avoid competitor colors (e.g. Verizon's reds, AT&T's blues).

By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a submission. Though most projects do move forward, we'll notify you in the event the Sponsor decides not to fund any submissions via the Project Forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and project team.

In order to be considered, include the below materials in your submission. For examples of effective pitches, check out this gallery. All Pitches remain private, even after a Pitch is selected, and Tongal strives to have Pitch selections made by the end of the Evaluation period, but additional time may be required by the Sponsor, depending on any number of factors.

• TEXT (REQUIRED): Up to 500 characters synopsizing how you plan to approach and produce the content listed in the Deliverables.

• LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, editor, artist, etc.) but do not include links to your showreel. Please link to individual videos.

• PROOF OF CONCEPT VIDEO (REQUIRED): We highly suggest submitting one proof-of-concept video up to 1 minute, illustrating how you might approach the information provided in the Objectives section.

• TREATMENT (Optional): A more detailed and specific description of how you propose to execute all of the content listed out in the Deliverables. Explain what we can expect to see, and how you'll make it. If it's helpful, we've provided a treatment template HERE.

• PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the Sponsor and show what you're capable of. Consider a video in which you tell the Sponsor what they can expect, or consider test videos, proof-of-concept edits, animatics, etc. For examples of effective Pitch videos, check out this gallery.

1. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings. Tongal also reserves the right to request all raw files associated with the project.
   
   
2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.
   
   
3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.
   
   
4. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.
   
   
5. Preferred format for upload to the Tongal website is HD 720p and formatted for the aspect ratios listed in the Deliverables (e.g. 16x9). Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.
   
   
6. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES - SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.
   
   
7. You may not contact any employees or members of the Sponsor's organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.
   
   
8. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a creator.
   
   
9. Videos must be in the English language or subtitled.
   
   
10. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor, nor can Submissions contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.
    
    
11. You must be at least thirteen (13) years or older to enter.
    
    
12. The Sponsor reserves the right to repost the contest.
    
    
13. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.