Background

The LEGO® Group is engaged in the development of children's creativity through playing and learning. Inspiring and developing the builders of tomorrow is their mission. Known the world over for the iconic LEGO brick, the LEGO system of products can easily be combined in innumerable ways – and just as easily be dismantled. The company today provides toys, experiences, and teaching materials for children in more than 130 countries.


MARVEL: MECH MADNESS OUTLINE DETAILS:

Objectives

Are you a stop-motion animator who dreams of using the Mind Stone to manipulate Minifigures to move instead of manually posing them? Do you wish you had the Space Stone so that you could go from your studio to the kitchen without walking a single step? Are you completely obsessed with the Marvel Avengers? If the answer is YES to any of the above, this project is for you.


We are looking for a brilliant stop-motion animator to create a stop-motion video up to 5 minutes long based on the LEGO World Builder concept, Marvel: Mech Madness. Check it out:


Due to recent battles, many Avengers are beginning to feel unprepared for future threats. As a solution, Bruce Banner and Tony Stark use the Hulkbuster mech design to create mechs for Tony himself, Captain America, and Thor. But Thanos pays them a visit, and corrupts the mechs using the infinity stones! The Avengers must try to fight mechs equipped with their own powers and stop Thanos before he becomes too powerful.


The pitch winner will be given the full story outline, but if you're looking to build (and fast!) you can find additional information about the characters and the settings in Background/ Additional Details. For any questions or other project updates, check out the Project Forum.


DELIVERABLES: There are 4 total assets.


TIMELINE:


TONE: The tone is cool, relevant, and action-packed, with a uniquely LEGO voice. Content should skew up in age with a more edgy and theatrical-like feel, while still having humor incorporated.


EXPOSURE: YouTube, LEGO.com. Please check out our platform best practices page.

 

TARGET AUDIENCE: LEGO fans of all ages


EXECUTIONAL MANDATORIES:


Shooting stop motion? Our priority is ensuring everyone's safety, so please review our COVID-19 Production Safety Guide and check federal, state, and local rules before and during your shoot to make sure your on-set protocols are up to date. We're working hard to keep people working during this extraordinary time, and you should ensure your submission is executable within the anticipated timeline and budget, while also ensuring everyone's safety.

Details

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 

  • TEXT (REQUIRED): 500 characters or less synopsizing how you plan to approach and the video and teaser.

  • LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.

  • TREATMENT (REQUIRED):  Please tell us how you plan to structure your videos, how you plan to approach the backgrounds, any custom brickbuilds or characters you plan to create, which sets you would like to utilize, how you plan to create the animatic (pictures, hand-drawn etc.). If it's helpful to you, we've provided a treatment template, which you can find here.


  • PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the Sponsor and show them what you're capable of. Consider submitting a pitch video in which you tell the Sponsor what they can expect should they choose your pitch. Also, test videos, animatics, etc. are welcome. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the Sponsor gives the creator the green light to move forward.

Requirements

  1. Preferred format for upload to the Tongal website is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  5. You may not contact any employees or members of the Sponsor’s organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.

  6. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  7. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
     
  8. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
     
  9. Videos must be in the English language or subtitled.
     
  10. Limit 5 submissions per member, per Phase.
     
  11. You must be at least thirteen (13) years or older to enter.

  12. The Sponsor reserves the right to repost the contest.

  13. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.

  14. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  15. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.

  16. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.