Whether you're accessing Tongal from a laptop, desktop, or tablet, chances are, you've put a lot of thought into why you chose that particular device over its competitors. With so many options out there, your device speaks volumes about your personality and what you stand for.

 

We want to know the story of why you made the switch from an Apple device to a Lenovo and bring it to life! Whether you switched from a Mac to a Lenovo desktop or laptop, or an iPad to a YOGA Tablet, let us know the moment when it clicked that you were over Apple and said HELLO to Lenovo.

 

Please read below for more information:

• THESE MUST BE TRUE STORIES. PAYMENT FOR A STORY WIN IS CONTINGENT UPON YOUR COOPERATION WITH THE WINNING FILMMAKER SELECTED TO BRING YOUR STORY TO LIFE. YOU WILL NEED TO APPEAR IN THE FINAL VIDEO.
• IF YOU ARE SUBMITTING A STORY ON BEHALF OF SOMEONE ELSE, YOUR PAYMENT IS CONTINGENT UPON HIS/HER PARTICIPATION. THE FILMMAKER IS NOT REQUIRED TO OFFER ANY COMPENSATION TO THE SUBJECT.
• You MUST currently own a Lenovo device (laptop, desktop, or tablet).
• If available, the Sponsor may give you an updated version of your current device to use during filming. 
• You will need to submit an image of yourself and your Lenovo device during the Story Phase.
• Payment for a win in the Story phase is contingent on your completion of the Winner’s Affidavit, the IP Assignment, and cooperation with the winning filmmaker selected to bring your Story to life. Payment will be held until the Video Phase has completed and the filmmakers confirm your participation. 
• Filming will take place between October and early November. 
• We are looking for GLOBAL Stories. While you need to submit your Story to Tongal in English, the Videos could be created in the subjects' native languages and then subtitled in English.

 

 

The goal of this project is to source an entertaining, inspiring and relatable authentic Lenovo Story on why you switched from an Apple device to a Lenovo. 

 

--Target Audience: Lenovo is targetting Millennial Consumers (between 18- 34) with an eye for physical design that helps them stand out of the crowd, simplicity of product functions and who don't mind spending more on quality technology products.     

 

--Tone: The tone should be approachable and relatable.

 

 

This project will be worth a total of $8,000 and consists of a Story Phase. Be sure to read the following information carefully as well as the Official Rules.

 

PHASE 1: STORY - Tell us your Lenovo Story in 500 characters or less. You will also need to submit an image of yourself and your Lenovo device.

 

The winning Story creators will receive $1,000 each. Filming will take place between October and November.

 

NOTE: Payment for a win in the Story phase is contingent on your completion of the Winner’s Affidavit, the IP Assignment, and cooperation with the winning filmmaker selected to bring your Story to life. IF YOU ARE SUBMITTING A STORY ON BEHALF OF SOMEONE ELSE, YOUR PAYMENT IS CONTINGENT UPON HIS/HER PARTICIPATION. THE FILMMAKER IS NOT REQUIRED TO OFFER ANY COMPENSATION TO THE SUBJECT.

 

 

1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

 

2. BY SUBMITTING A STORY ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

 

3. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

 

4. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.

 

5. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.

 

6. Stories must be in the English language.

 

7. Limit 5 submissions per member, per Phase.

 

8. You must be at least thirteen (13) years or older to enter.

9. In the event that fewer than 50 Stories are received, the Sponsor reserves the right to repost the contest for up to fourteen (14) days at their discretion.

 

10. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.