You’ve already created a logo animation for Lenovo, now we need the sound.

 

As a global leader in the PC and consumer electronics space, Lenovo is known for its cutting edge smartphones, tablets and laptops. Whether you’re reading with your Yoga Tablet in bed or using your X1 Carbon at work, Lenovo has your technology needs covered. 

 

Over the years, Lenovo has built a solid foundation through its innovative products and its consumers have grown to associate the Lenovo logo with quality and reliability. Recently we’ve taken that logo and brought it to life and we need your Audio Track to take it to the next level. We all know Intel’s unmistakable chime and now it’s your turn to create a signature sound for Lenovo.

 

 

The goal of this project is to create an Audio Track up to 10 seconds long. This sound does not need to complement Lenovo’s logo animation. Please note that if your audio track is selected as a winner, you may be asked to create a cut down version of your track.

 

--Target Audience: The core target audience is a younger consumer (18 - 24) who has a strong sense of personal style and a willingness to pay a premium for products that he/she feels make a statement about him/her. They value simplicity in life and design and they appreciate brands that are inclusive and help them to make sense out of their often-chaotic lives. They are a global audience – spanning mature markets like the US, Germany and Australia but also emerging markets like China, Russia, India and Indonesia.

 

--Tone: The tone should be in alignment with the target audience. The Audio Track should feel young, vibrant and full of energy. It should have a premium feel and should convey a sense of openness, optimism and approachability. It should also feel global, appealing to a diverse range of cultures and mindsets.

 

--Exposure: Lenovo website, end of web videos etc. Think of your Audio Track as a digital sign-off for the brand.

 

 

This project will be worth a total of $10,000 and consist of 1 Phase: Audio Phase. Be sure to read the following information carefully as well as the Official Rules.

 

PHASE 1: Audio– Submit your Audio Track for Lenovo that best captures the project objectives. Limit FIVE (5) submissions (Audio Tracks), per member.

 

--Audio Phase Payout: Winners of the Audio Phase will earn the following prizes: 1st place $5,000, 2nd place $3,000 and 3rd Place $2,000.

 

 

1. The Audio Track MUST not exceed 10 seconds in length. Preferred format is .wav or .aiff. Final file delivery MUST be in one of those 2 formats.

 

2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal. 

 

3. BY SUBMITTING A MUSIC ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO OR MUSIC HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

 

4. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

 

5. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.

 

6. Limit 5 submissions per member, per Phase.

 

7. You must be at least thirteen (13) years or older to enter.

8. The Sponsor will be entitled to reasonable revisions on the Audio Track without providing additional compensation.

 

9. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, the winning Theme Song creator MUST also provide Talent and Music (or other) Releases for all assets appearing in their Audio Track. You must also provide all project files to claim your prize.

10. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.