REFERENCE VIDEO: Below is a video that the Church has created in the past, using a similar speech, and with a similar length. Note that this does not necessarily represent the style or format that you should use, as you're welcome to take more creative approaches.
The Church of Latter Day Saints' General Conference is a highly anticipated biannual event, featuring renowned members who deliver insightful sessions and speeches on a wide range of topics. Among the speakers is Kristin Yee, whose session (originally from the fall 2022 General Conference) is titled "Beauty for Ashes," and centers around the powerful theme of forgiveness.
We are seeking a skilled creator who can distill Kristin Yee's impactful 10-minute speech into a more concise and captivating 3-5 minute video that will resonate with a broad audience. The Church is open to a very broad range of creative approaches, including live-action, 2D or 3D animation, stop-motion, or even motion graphics, and they want something that's really going to feel meaningful and have an impact, so they don't want to be overly prescriptive at this stage. With that in mind, and given the amount of creative flexibility here, The Church has provided a budget range of $20,000 to $66,500, which should enable any type of production.
Importantly, we expect that different types of creative approaches will correspond with different budget levels, so we shouldn't see a $60,000 motion graphic pitch, but we'd also suggest that your pitch include multiple budget tiers to allow for some flexibility (i.e. if you're proposing something with 5 locations and 20 actors, consider a medium and more stripped down version of your pitch too). A transcript is available online for the "Beauty for Ashes" speech, so you can use that to help frame your video too.
Please be aware that the client may also choose to purchase a pitch and collaborate with their internal partners to produce a video. In that instance, the creator whose pitch is selected will be awarded $1,000 for their creative pitch treatment.
Check out more information in the Background, and for any questions or other project updates, check out the Project Forum.
DELIVERABLES: There is 1 video asset.
TIMELINE: HERE
EXPOSURE: We anticipate content will be used on the platforms listed below, but if casting talent, please be sure your talent reviews the required Talent Release, as it is not limited to these platforms. You should also review our Music providers in the Project Requirements, as well as the platform best practices page.
TARGET AUDIENCE: People of all faiths, old and young
EXECUTIONAL MANDATORIES:
OPEN BID:
Shooting live action or stop motion? Our priority is ensuring everyone's safety, so please review our COVID-19 Production Safety Guide and check federal, state, and local rules before and during your shoot to make sure your on-set protocols are up to date. We're working hard to keep people working during this extraordinary time, and you should ensure your submission is executable within the anticipated timeline and budget, while also ensuring everyone's safety.
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.