Background

OTHER ANIMATION SHOWCASES:


MTV's original Liquid Television ran from 1991 to 1995 and introduced audiences to new creators and new characters that would eventually grow into cultural landmarks, most famously Mike Judge, with Beavis & Butthead, and Peter Chung, with Æon Flux. Independent animators  and artists were the driving force, and many of the shorts were only a minute or two long. 


In 1995, What a Cartoon! premiered on The Cartoon Network as another animation anthology series, and many of its young creators produced segments that would go on to become major animation series, and ultimately shape the childhoods of millions. Craig McCracken made a splash with the first segments of The Powerpuff Girls, and Genndy Tartakovsky entered the scene with Dexter's Laboratory. Alongside them was Seth McFarlane's with his first short, Larry & Steve, and the premieres of Johnny Bravo and  Courage the Cowardly Dog. 


More recently, Netflix's Love, Death, & Robots has emerged as the premiere adult anthology series, bringing together dozens of the most visionary animators and studios from around the world to experiment with ideas unconstrained by a single style or story, and delivering high-end animation that spans multiple genres, including comedy, horror, science fiction, and fantasy.

Objectives

For decades, anthology showcases like Liquid Television, What a Cartoon!, or Love, Death, & Robots have introduced audiences to new voices, experimental styles, and filmmakers that would go on to shape the future of animation. The diversity of artistry and storytelling that these programs fostered is nearly unparalleled; Liquid Television gave us both the avant-garde stylings of Æon Flux and the irreverant shenanigans of Beavis and Butt-Head, while What a Cartoon!'s shorts simultaneously introduced us to the kinetic visuals of Gennady Tartakovsky and the comic genius of Seth McFarlane. With Drawn & Quartered, we're creating a program that will premiere 4 different original animated shorts on a monthly or bi-monthly basis, all wrapped up in an single episode, and we'll be looking for the next generation of unforgettable creator-owned animated worlds. Importantly though, we need someone to shape the framework that will exist around those animated shorts.


The goal of this project is to create a memorable animated title card, no more than :04 long, along with a dozen different short interstitials that will play between the animated shorts, each also only :02-:04. The title card will be used with each "episode" of Drawn & Quartered, and since we're anticipating that each episode will showcase four different original animated shorts, then we'll include three interstitials within each episode, mixing and matching as new episodes premiere. All of this will premiere on Tongal's social channels.


For the content here, we're open to any style and format of animation: that means we're open to 2D and 3D, or stop-motion, pixel art, mixed media, hand-drawn, motion graphics, puppetry, and any other experimental format, as long as your approach works within the practical confines of timeline and budget. Tonally, we want something big, bold, colorful, unexpected, probably a little weird, and definitely celebratory. You're not the star of the show here, you're more like the trumpet fanfare guy: still flamboyant, still making a splash, but not the actual star of the show. We're certainly open to light and comedic stuff, and something a little psychedelic or quirky could work, but anything overly serious or dark is probably going to feel off. The short themselves are likely to be a mixed bag, because we'll be open to any style, format, and genre for the shorts too.


The title card and the interstitials should feel as though they're part of the same program, and we certainly want them done in the same style (i.e. we wouldn't necessarily want 3D for some interstitials, and 2D for others). That said, we'd love some kind of variety in the subject matter, the type of visuals, the brief "narrative" elements, etc. Even if they were to use a similar color palette, the question will be: how do we accomplish that variety? We don't need any music or vocals, but we're certainly open to sound effects. No text is needed (apart from the title), but if you had a clever way of using text for the interstitials to make the audience chuckle, we'd be a little cautious (since that could make it hard to program the interstitials alongside other shorts), but we're certainly open to seeing it.


Ultimately, we're going to need both 16x9 or 9x16, but if you keep the key visuals centered in frame, that should make adaptation for each aspect ratio pretty easy. 


FOR YOUR PITCH: We'd love to see a proof of concept for a title card, and the motivation there is that we really want to see something that can clearly illustrate both your style, your medium, and how you handle the actual animation and movement within it. If it's a complete title card, great, but since we're open to many mediums, like stop motion, that's not required.


For any questions or other project updates, check out the Project Forum.


DELIVERABLES: There are at least 26 total deliverables.


ANTICIPATED TIMELINE: HERE


EXPOSURE: The Drawn & Quartered Showcase Series will be primarily shared on Tongal's YouTube Channel, but may also be played or promoted on our Instagram Channel. From there, it could go anywhere, depending on the interest of any studios, networks, streamers, publishers, brands, or other potential partners. 


EXECUTIONAL MANDATORIES:


AI USAGE: You may not use AI generated visual or audio assets in your final content. However, for the purposes of your pitch and pre-production materials, you are welcome to use generative AI to create visuals, storyboards, animatics, proofs-of-concept, etc. that might help the Sponsor understand your vision for creating the final content. Additionally, assistive AI tools (e.g. object removal, compositing, color grading, sound mixing, subtitling, etc.) may be used in post-production to supplement your workflow. Please keep record of any AI usage deployed in your submissions in the event that the Sponsor requests AI disclosures. If you have questions about any specific usage or tool, please ask your Tongal producer.

Details

In order to be considered, include the below materials in your submission. For examples of effective pitches, check out this gallery. All Pitches remain private, even after a Pitch is selected, and Tongal strives to have Pitch selections made by the end of the Evaluation period, but additional time may be required by the Sponsor, depending on any number of factors. Unless specifically requested, there's no need to include a budget with your submission.



BUILDING YOUR TEAM: Looking for help? Post crew and production opportunities connected to Tongal projects on Backlot. Backlot includes search tools to help you find collaborators and crew by role, skill set, location, and more, for productions of any size and type. Tongal also supports inclusivity in all productions, and strongly encourages you to hire diverse talent for your team. To find additional options for staff & crew in your area, check out these resources and partners.

Requirements

  1. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings. Tongal also reserves the right to request all raw files associated with the project.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  5. Preferred format for upload to the Tongal website is HD 720p and formatted for the aspect ratios listed in the Deliverables (e.g. 16x9). Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  6. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES - SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  7. You may not contact any employees or members of the Sponsor's organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.

  8. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a creator.

  9. Videos must be in the English language or subtitled.

  10. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor, nor can Submissions contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  11. You must be at least thirteen (13) years or older to enter.

  12. The Sponsor reserves the right to repost the contest.

  13. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.