Our Mystery Sponsor is one of the biggest names in entertainment, and they are currently developing a new children's series around fun & imaginative creatures that come in the form of hybrid animals. They are looking to the Tongal community for character illustrations of these combo critters, which should combine elements of two different animals in one entirely original creature, as well as background designs that visualize the world these animals live in.
Character designs should be colorful, fun & appropriate for children in the 4-7 age range, but you have a LOT of freedom in how you interpret that. How you choose to design the characters & backgrounds beyond that is entirely up to you - the Mystery Sponsor is looking for a really diverse array of options. So, whether you want to draw inspiration from Dr. Seuss or Doc McStuffins, this is literally your chance to run wild!
DELIVERABLES:
- 10 unique character designs for specific hybrid animals (the exact animal combinations will be given to creators greenlit to the Concept Art Phase)
- 3 background scene designs (additional context on the worlds will be given to creators greenlit to the Concept Art Phase)
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE:
- The Sponsor is ultimately hoping to develop an animated show or an illustrated book series using these designs as inspiration for buyers.
TARGET AUDIENCE:
- Children, boys and girls, ages 4-7
TONE:
- Fun, whimsical, wild, silly, mischievous, and cheeky
- These should be colorful & happy - not scary
EXECUTIONAL MANDATORIES:
- Character designs must be based on 10 specific animal combinations given to the creators greenlit to advance to the Concept Art Phase
- Background designs will be based on additional context given to the creators greenlit to advance to the Concept Art Phase
PLEASE NOTE:
- Two submitters will be selected to proceed to the Concept Art Phase and asked to sign an NDA so that we can reveal who the Mystery Sponsor is, and provide some additional helpful information.
In order to be considered for this project, you must include the below materials in your submission. For examples of effective pitches, check out this gallery.
- TEXT (REQUIRED): 500 characters or less introducing yourself, and your background in design & illustration.
- LINKS (REQUIRED): To your previous illustration work. Please specify what each design was for.
- ADDITIONAL ARTWORK (Optional): If you'd prefer to attach existing or original work that may not be available online, or any sample hybrid animal designs, you may provide that here, along with information about what each design was for.