Background

BLK COMMUNITY STORIES: You may select any three of these stories as the basis for individual videos, and build upon them, or make reasonable changes, as necessary. 








Objectives

Dating has always had its nightmares, and in the age of dating apps, there is no shortage of bad date stories. To celebrate Halloween this year though, the team at BLK dating app wants to bring some of those dating horror stories to life to entertain their audiences. They've already sourced some date night scaries directly from their community, and now they're looking for you to help bring them those stories to life in an eye-catching way with the magic of animation.

 

The goal of this project is to select three of the BLK stories, and adapt them as three different :30 videos, using whatever exciting animation style you feel works best, within the realm of 2D and stop motion. We're also open to advanced motion graphics approaches, but they'd need to feel pretty special. The BLK team primarily wants these to create engagement and generate conversation in the digital world, so think about unique ways that you could make the animation stand out and elevate the stories. You can find the story options in the Background, and you'll see that they're not yet fully-fleshed out scripts. You'll have the freedom to adapt them as necessary, or make reasonable changes, so apart from style, you should also think about how best to structure the narratives for :30. 


Tonally, while these are "horror" stories, we're not actively looking to scare our audience - this is about entertainment and humor. We'd certainly be open to horror/Halloween stylings if they're visually striking, but you don't need to be too on-the-nose. The videos should be relatable, a joy to watch, and super-shareable. The supporting assets, GIFS, and static images can be pulled directly from the videos that you create. VO is not necessary, but if you feel it's additive, they're open to approaches that include VO. Otherwise, this is not a product spot, so you don't necessarily need to include imagery of the BLK app unless it's organic to the story, but we may want to include the logo or end card.

 

For any questions or other project updates, check out the Project Forum.

 

DELIVERABLES: There are 6 total videos, 2 GIFs, and 2 static images.


TIMELINE: HERE

 

EXPOSURE: We anticipate content will be used on the platforms listed below, but if casting talent, please be sure your talent reviews the required Talent Release, as it is not limited to these platforms. You should also review our Music providers in the Project Requirements, as well as the platform best practices page.

 

TARGET AUDIENCE:

 

TONE:


EXECUTIONAL MANDATORIES: 

 

By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a submission. Though most projects on our platform do move forward, we will notify you in the event the Sponsor decides not to fund any submissions via the project forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and the project team.

Details

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 




Requirements

  1. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  5. Preferred format for upload to the Tongal website is HD 720p and formatted for the aspect ratios listed in the Deliverables (e.g. 16x9). Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  6. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  7. You may not contact any employees or members of the Sponsor's organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.

  8. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.

  9. Videos must be in the English language or subtitled.

  10. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor, nor can Submissions contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  11. You must be at least thirteen (13) years or older to enter.

  12. The Sponsor reserves the right to repost the contest.

  13. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.