Background

BLACK POP is a multi-part, archive-rich series executive produced by Stephen Curry. Premiering in 2023, BLACK POP will explore how Black Americans have impacted and shaped culture through film, television, music, and sports.

Objectives

It's undeniable - Black artists, athletes, entertainers, and public figures have heavily influenced popular culture in the United States and around the world. To honor and celebrate the Black community's extraordinary cultural impact, E! Entertainment Network is premiering a brand new, four-part event docu-series called BLACK POP. It is a showcase for the power and the glory of Black excellence and the influence that Black pop culture has had and continues to have on America, American culture, and specifically American pop culture. Now, E! is looking for artists, animators, and filmmakers to create a piece of art - either a still image or a video - based around a life-changing or inspiring experience that Black pop culture had on YOU.

 

Each episode of the show will cover one of four topics - film, music, television, and sports - and E! is looking for creators to make a single piece of art for each of those categories, with a different creator chosen for each category. The inspiration for your piece should come from a defining moment where Black culture had a positive impact on your life. Did watching iconic Black actors play a multitude of prominent roles show you that the potential was limitless? Did listening to any of the most famous Black female music artists prove to you that a Black woman could be on top for not only the music industry, but also American pop culture at large? Did certain broadcast sitcoms change the way Americans thought about Black family life? Did seeing one of the most famous Basketball players of all time's iconic dunk inspire you to play sports? There are so many moments throughout history that demonstrate the impact Black pop culture has had on America. No matter which one you choose, we want to know the impact that it's had on YOU and your life. 


For your Pitch, you should cite a moment from any of these four categories as the source of inspiration for your piece of art, and since we're only selecting one creator for each category, feel free to submit pitches for multiple categories if there are numerous moments in Black pop culture that speak to you; just be sure to dictate which category (film, television, music, or sports) you're pitching against for each idea. The only caveat, and it's a big one, is that you cannot mention any specific people, teams, films, television shows, characters, brands, or logos in your piece. You'll have to reference them indirectly. For instance, if we're thinking about the references in the previous paragraph, you could say: "Watching films with a Black lead actor showed me that...," "Listening to an iconic Black woman push the boundaries of the music industry inspired me to...," "Seeing a television show about a Black family with a positive, healthy, happy home life reframed how I...," or "Watching a man defy gravity with a basketball inspired me to..." 


E! is open to any and all artistic mediums for this project - except live-action video. Photography, illustration, graphic design, sculpture, and animation (all types) are fair game. If you are producing any sort of still image, your budget will be $1,500. If you are creating a video, your budget will be $2,500, and your video can be a maximum of 15 seconds long. 


Last but in no way least, E! welcomes people from all backgrounds to pitch on this project, since the influence of Black excellence has affected people from all walks of life. Check out more information in Background, and for any questions or other project updates, check out the Project Forum.

 

DELIVERABLES: Each creator will be responsible for two total assets: 

 

TIMELINE: Click here.

 

EXPOSURE:

 

TARGET AUDIENCE: Anyone who's been inspired and moved by Black pop culture.

 

TONE: Celebratory, inspirational, uplifting, reverential, respectful 

 

EXECUTIONAL MANDATORIES: 

 

By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a bid. Though most projects on our platform do move forward with a greenlit bid, we will notify you in the event the Sponsor decides not to fund any bids via the project forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and the project team.


Shooting stop motion? Our priority is ensuring everyone's safety, so please review our COVID-19 Production Safety Guide and check federal, state, and local rules before and during your shoot to make sure your on-set protocols are up to date. We're working hard to keep people working during this extraordinary time, and you should ensure your submission is executable within the anticipated timeline and budget, while also ensuring everyone's safety.

Details

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 


Requirements

  1. Preferred format for video upload to the Tongal website is HD 720p 16x9, and for image is .png or .jpg. other acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.

  2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

  3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.

  4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

  5. You may not contact any employees or members of the Sponsor’s organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.

  6. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.

  7. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
     
  8. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
     
  9. Videos must be in the English language or subtitled.
     
  10. Limit 5 submissions per member, per Phase.
     
  11. You must be at least thirteen (13) years or older to enter.

  12. The Sponsor reserves the right to repost the contest.

  13. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.

  14. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.

  15. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.

  16. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.