WUF is an inspiring, storytelling, and experiential organization built around the idea that our dogs spark human transformation and connection. WUF content is made to represent the “With You Forever” friendship we have with our canine friends. Our dogs can impact us in physical, emotional, creative, and even spiritual ways. They help make our lives better, can teach us about friendship, and sometimes about ourselves. 

 

REFERENCE VIDEOS FOR INSPIRATION OR TONE: 

• Artist Chris Pedraza, Butters and Harley Quinn
• Tiny House, Tiny Dog

WUF is an inspiring storytelling and experiential organization built around the idea that our dogs spark human transformation and connection. WUF is making content to represent the “With You Forever” friendship we have with our canine friends, and the goal of this project is to make compelling 1-3 minute docu-style videos for WUF’s YouTube channel. These videos should each explore the relationship between individual artists and their dogs, and illustrate the way that dogs can profoundly transform our lives and influence how we create. We're looking for multiple filmmakers to create videos, and ultimately, we'll greenlight up to 10 videos. Filmmakers are welcome to create more than one video as well.

Videos should showcase true inspiring true stories that everyone can connect with. They can certainly be traditional follow-doc style videos, but we're open to any live-action format that you think might work, as well any type of incredible story or retrospective, and you may incorporate interviews, archival footage, or a mix of everything. WUF content can be touching, engaging, warm, humorous and even educational, and the bond between humans and dogs is always at the center. For some really great examples of this, check out a previous WUF video in the Background.

For your pitch, you can submit anywhere between 1 and 5 videos stories, and you should tell us about both the dog and the human behind the story. Each story should be its own separate pitch submission. Videos should highlight both the dog and its human connection, but most importantly, show how that connection influences creation and art. We’re not looking for just a bunch of assembled dog videos from your phone, so we want to see a narrative with two sides to the story - the canine and the human.  

 

For any questions or other project updates, check out the Project Forum.

 

DELIVERABLES: There are 2 total video assets, and one image asset, per greenlit submission.

• One :60 to 3:00 video (16x9)
• One :10 to :30 cutdown (9x16)
• One thumbnail Image delivered as PNG with PSDs (1280x720, 1080x1080)
• All project files and associated assets.
• One 500 word written summary for the YouTube description with your social handles. WUF wants to promote the creator's work.

 

TIMELINE: For the full project timeline please see the Assets section.

 

EXPOSURE:

• YouTube, Instagram, TikTok
• Please review the platform best practices page.

 

TARGET AUDIENCE: Global animal lovers of all ages. The growing WUF Community.

 

EXECUTIONAL MANDATORIES: 

• You will be required to utilize the branding assets and key art provided by WUF and Tongal within your videos, which will provided to you up on receiving a greenlight.

 

Shooting live action or stop motion? Our priority is ensuring everyone's safety, so please review our COVID-19 Production Safety Guide and check federal, state, and local rules before and during your shoot to make sure your on-set protocols are up to date. We're working hard to keep people working during this extraordinary time, and you should ensure your submission is executable within the anticipated timeline and budget, while also ensuring everyone's safety.

In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.

 

• TEXT (REQUIRED): Up to 500 characters synopsizing how you plan to approach and execute this video.
  
  
• TREATMENT (REQUIRED): A detailed narrative description of what's going to happen in the video. If it's helpful to you, we've provided a treatment template, which you can find here.
  
  
• LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.
  
  
• HEADSHOTS/CASTING BOARDS (Optional): Casting notes or concepts, headshots of actors, etc.
  
  
• PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the Sponsor and show them what you're capable of. Consider submitting a pitch video in which you tell the Sponsor what they can expect should they choose your pitch. Also, test videos, animatics, etc. are welcome. For some examples of effective Pitch videos, check out this gallery. All Pitches will remain private until after the Sponsor gives creator(s) the green light to move forward.

1. Preferred format for upload to the Tongal website is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX. Should your submission be greenlit, you will also be required to provide a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec.
   
   
2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.
   
   
3. In the event you utilize any third-party materials, such as music provided by a third-party music provider not provided by Tongal, you must obtain full written license and consent from the owner of such third-party materials and provide such license and consent forms to Tongal.
   
   
4. BY SUBMITTING A VIDEO ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES THE SOLE PROPERTY OF TONGAL OR ITS ASSIGNEES – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEBSITE OR VIDEO HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.
   
   
5. You may not contact any employees or members of the Sponsor’s organization, their affiliates, or any of their partners. Failure to comply with this requirement may result in disqualification of your entry in the project.
   
   
6. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Sponsor.
   
   
7. Submissions must not portray Sponsor in a negative way, the determination of which will solely reside with Sponsor.
    
8. By submitting to this project, you acknowledge that your work may become subject to public voting on the Tongal site. Public voting may be used to help the project sponsor determine the final rank order.
    
9. Videos must be in the English language or subtitled.
    
10. Limit 5 submissions per member, per Phase.
     
11. You must be at least thirteen (13) years or older to enter.
    
    
12. The Sponsor reserves the right to repost the contest.
    
    
13. In addition to the judging criteria stated in the OFFICIAL RULES, Pitches will also be evaluated on that member's ability to execute the final Video based on their prior work and experience as a filmmaker.
    
    
14. The Sponsor will be entitled to reasonable revisions on the finished Videos without providing additional compensation. Remember it's easier to re-edit than re-shoot so try to get as much coverage as possible.
    
    
15. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, greenlit Video creators MUST also provide Talent, Location, Music (or other) Releases for all assets appearing in their Videos, as well as a photograph/headshot OR copy of a photo ID for all On-camera Talent releases. You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec to claim your earnings.
    
    
16. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.