Please see the Assets section to download the working script for this project!
Whenever it comes to building product on a massive scale, safety in the manufacturing facilities is a MUST. SmileDirectClub is a big believer in safety, which is why they are looking for an editor to help them create two safety videos that will help both their visitors and their contractors stay safe inside their Access Dental Lab facilities.
Working off of provided b-roll footage, one editor will need to incorporate motion graphic text and record original voiceover using a pre-written script from SmileDirectClub, with the objective of creating two different safety videos. One video's focus will be geared towards facility visitors, while the other video will be directed at facility contractors. Each video will have different footage to work with that will help distinguish between the two, but the goal is to help everyone fully understand the safety protocols and follow them whenever on-site. For context, these videos will be playing inside the facility when people walk in, so they should be clear, straightforward, friendly, and include captions so videos can be played with the sound either on or off.
There are a lot of rules and specific SmileDirectClub brand, script, and motion graphic guidelines to adhere to with this one, so be sure to check everything out in the Background section and read through it carefully when preparing your pitch.
For your pitch submission, we've included a folder with some assets from the "Visitors" footage, and you'll need to use these to create a :30 sample video to show the Sponsor how you'd approach these edits. You can download all the assets you have to work with HERE. For any questions or other project updates, check out the Project Forum.
DELIVERABLES:
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE: Internally at ADL production facilities.
TARGET AUDIENCE: ADL Visitors and Contractors.
TONE: Welcoming, clear
EXECUTIONAL MANDATORIES:
By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a submission. Though most projects on our platform do move forward, we will notify you in the event the Sponsor decides not to fund any submissions via the project forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and the project team.
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.